by Chandni | Oct 30, 2023 | From the Founder
I’d often tell Anshika that I think I’d be more inspired by a woman in a leadership position than anyone else. To see what they achieved despite the biases would be more powerful than most lessons. That would be representation for me. Think of it as the equivalent of...
by Chandni | Oct 24, 2023 | From the Founder
My extended family was like every other Indian household. I saw women in despair, most of them put up a brave face very often. For a long time, I couldn’t figure out what was wrong. My pea-sized brain (I was 7!) would ask, “Why are they not leaving their marriages if...
by Chandni | Sep 5, 2023 | DD Blog
If you made it here, I’m guessing it is because you are a friend, or someone who was intrigued by the name Decoding Draupadi. Regardless, thank you! And hello. Consider this (long-ish) blog post a note about who we are, where we want to be (our masterplan, if I may),...
by Chandni | Mar 14, 2023 | From the Founder
“My business deserves a better founder.” This thought lives in my head rent-free. And, it’s just as much bullshit as it is true. But first, some context. What do I do? I run a women-focused marketing agency, Decoding Draupadi, that helps brands market to women...
by Chandni | Feb 22, 2023 | From the Founder
You know that unfinished strategy document resting on your cloud right now? Some idea that intrigued you, but got buried in analysis paralysis? Or, a design that you spent hours creating; “Is this cool enough to be the intro slide of my YouTube podcast?” you must’ve...