by Anshika Kushwaha | Mar 14, 2026 | DD Blog
Every March, brands rediscover women. Every March, women roll their eyes. Here’s what the comment sections already know that the marketing industry refuses to learn. There is a particular kind of exhaustion that comes not from being ignored, but from being noticed in...
by Anshika Kushwaha | Mar 13, 2026 | DD Blog, Featured Pieces
A conversation with Mitali brand strategist, eldest daughter, and someone learning, deliberately, to live in the present. Some people think out loud. Mitali thinks in clarity. Working at the intersection of brand strategy, client servicing, and creative direction at a...
by Anshika Kushwaha | Mar 10, 2026 | DD Blog, Featured Pieces
A conversation with Suhani brand professional, explorer, and proud work in progress. There is a particular kind of woman who refuses to be summarised. She has the degrees, the career pivots, the international chapters and yet none of it quite captures who she actually...
by Anshika Kushwaha | Mar 5, 2026 | DD Blog
Women aren’t opting out of strength training. They’re opting out of the spaces we built for it. And India’s booming fitness industry hasn’t noticed the gap it’s leaving behind. Silent churn rarely announces itself. There are no angry...
by Anshika Kushwaha | May 12, 2024 | DD Blog
Sisoti. The film Kutch Express begins with a group of women giggling in the deserted streets of Kutch. They’ve fed sleeping pills to their husbands and mothers-in-law for the night. It’s that one night of the month where they come together; to be themselves. To laugh....
